DOES A TRADEMARK RIGHT SUPPLY BETTER PROTECTION TO A CHARACTER THAN COPYRIGHT? A FASHIONABLE ISSUE IS BECOMING POPULAR IN RUSSIAN IP LAW TOO

marketude Alisa Pestryakova, Intellectual Property, Publications, Russia, Russian Brief

It is quite common in the modern world that right owners of popular characters protected by copyright use them in commerce for producing toys, gadgets, clothing and other merchandising articles. Some producers, like typically Disney, protect the appearance of characters as trademarks registered for wide ranges of goods, from cosmetics and electronics, to beverages and furniture…

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